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Lesara's Fourth Year Birthday

Lesara celebrates its 4th birthday!

That’s 4 years of daily new deals, trend-spotting and satisfied customers! There have also been lots of exciting developments happening behind the scenes; with team expansions in Berlin and in Guangzhou and new countries being launched. These 4 years of success could not have been possible without our fantastic team of motivated employees and our loyal customers. As such, we want to say a big thank you to you for being part of the Lesara story so far.

Our gift to you: big birthday treats!

We want you to celebrate with us! That’s why we’re sharing birthday treats with shoppers everywhere during our 4th birthday week this year. Put on your party hat and look forward to daring discounts, cool contests and super sales! Explore also:

September 2013, a success story begins...

The Lesara success story begins in September 2013 in a small office in Berlin-Mitte, Germany. It’s here that the young entrepreneur Roman Kirsch - along with Mattias Wilrich, Robin Müller and their small ambitious team - lay the first cornerstone of what would become Europe’s Fastest Growing Tech Startup. Soon enough, Lesara expands from Germany into Austria and Luxembourg. The idea: quality products at the best prices, sold directly to customers.
The concept ignited quickly and soon expanded to Italy, the Netherlands and Switzerland. In order to work alongside manufacturers operating in China more closely, the Lesara Guangzhou office opened in 2015, which helped to strengthen the supply chain and product quality.

Our Tip: Get an insight into the Lesara experience by checking out the “Lesara experience” page. Here you can find customer reviews, customer service information and further details. Or, if you are already a customer, we would love for you to leave a review!

Today, on our 4th birthday, we are looking back at some of our biggest achievements so far. Since the beginning in 2013, we have offered customers daily Top-Deals, weekly themed events and the newest trends. We have also seen our own team expand from a handful of employees to over 300. We have opened a 2nd office in Guangzhou, one of the largest and best trade metropolises in the world. This year, our original Berlin office moved to a bigger, better space to accommodate all of our new team members.

We attribute a large part of our success to our highly motivated employees, who are constantly innovating to ensure the continued growth of Lesara. Another huge part of our success is our loyal customer base. As a vital part of Lesara’s success story, we want you to celebrate with us! To show our thanks, keep an eye out for gifts, surprise boxes and much more during our birthday week this year. Stay tuned!

Lesara Milestones

  • September 2013: the online store lesara.de is launched in Berlin by Roman Kirsch (CEO), Matthias Wilrich (COO) und Robin Müller (CTO)

  • October 2014: expands into Switzerland and Austria

  • May 2015: a second office opens in Guangzhou (South China).

  • June 2015: Lesara launches in Italy and the Netherlands

  • September 2015: the lesara.com site also launches, which sells to a number of EU countries.

  • October 2015: the in-house brands Maritimi, Reverse & Peak X are launched

  • May 2016: awarded ‘Europe’s Fastest Growing Tech Startup’ and launches its first television campaign in Germany, followed by Netherlands, Austria, Switzerland, Italy and France soon after.

  • September 2017: Lesara has now expanded into France, the UK, Belgium, Sweden, Denmark and Spain. The site is available in 8 different languages and the Lesara team is now at over 300 employees!

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* The crossed-out prices are recommended retail prices (RRP).
** on orders above £60.00
1 Retail price of style-discount.com/de.